Get Paid To Be Yrself!
minor genius is a subscriber-supported newsletter that teaches you how to get paid to be yrself.
You will learn about spiritual growth, creative mastery, entrepreneurship and IP development, menswear, jiu jitsu, and shadow work.
You will also be in the great company of other minor geniuses who have already made big impacts in the culture.
This isn’t meant to be passive entertainment, it’s a roadmap to transform your life from the inside out so that you can get what you REALLY want.
minor genius publishes around once a week but TBH I’m experimenting with cadence and what feels best.
As a paid member, you’ll receive:
Full access to the entire minor genius archives
Limited-edition PHYSICAL goods like zines, t-shirts, and pins
The opportunity to meet and connect with fellow minor geniuses from all over the world
While some people might call what we are doing a next level mashup of creative expression and personal development, what really excites me about this space is that it’s a zone where style and “coolness” can co-exist with obstacles and shadows.
Join minor genius to get inspired, make new friends, learn valuable skills, and advance your dreams.
Our community is filled with artists, entrepreneurs, rebels, wizards, and stylish weirdos from all over the world who are all rooting for you and want to see you win.
Everything starts with a decision.
Are you in?
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NICE TO MEET YOU
My name is Elliot Aronow.
I work with artists and entrepreneurs to help them realize their creative projects and make good money doing what they love. You can learn more about what it’s like to work with me 1:1 here.
I’ve done some real time in the underground culture scene as a TV host, men’s style columnist, men’s coach, fashion editor, accessories designer, creative director, record store clerk, copywriter, men’s group leader, vintage clothing dealer, startup founder, A&R consultant, and gourmet doorman.
Over the course of my career I’ve collaborated with artists and brands like the Strokes, LCD Soundsystem, GQ, and Esquire — not as a fancy executive, but as a scrappy DIY creative entrepreneur who often had little to no “resources” or “experience” before embarking on my adventures.
For the last ten years I’ve also worked as a spiritual leader, mentor, and teacher who helps entrepreneurs and CEOs transcend their blocks and fears around success, prosperity, and visibility.
In my journeys, I’ve had to walk through a series of fiery initiations and ego-melting trials that took me all the way down to the basement, below the dirt. Survival did not seem guaranteed.
All of this is to say, I know a fair amount about shadow work and what it’s like to feel trapped and victimized by life. More importantly, I busted out of that hellish loop and can help you do the same.
I now spend my time now combining the material and spiritual worlds and helping people reinvent themselves and their businesses from the inside out.
I even invited a new title for what I do: Spiritual Creative Director™.
As far as I know - and I’m happy to be wrong here - I’m the only person combining these two disciplines in this way right now.
And now, I want to lead you through the messy, fun, adventurous work of cultivating the minor genius that’s been inside you the whole time.
We’re going to level up the outside game too. I’ve been writing about men’s style and recommending fits for 15+ years and I am not going to stop!
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If all this sounds interesting, consider becoming a paid subscriber.
Don’t just sit there.
Evolve!
With Gratitude,
Elz
